Help Cities Communicate More Effectively

WHAT

Help cities communicate more effectively to advance their carbon neutrality work.

WHY

Sound policies won’t get implemented in a lasting way unless the public and decision makers support it. That’s why impactful communications strategies and campaigns to build public and political will are so necessary. Cities need help communicating effectively with the stakeholders they are trying to influence so they can implement the game changing policies necessary for achieving their ambitious goals.

HOW

CNCA helps cities become more powerful communicators by:

1. Training members and other leading cities to become more effective presenters and storytellers, and offering regular opportunities for communications practice;
2. Building members’ skills in telling stories through video of their innovative approaches and lessons learned;
3. Publishing thought leadership reports and media articles;
4. Supporting a market research agenda that benchmarks climate attitudes and behaviors, and updating members on behavioral science for use in campaigns; and
5. Facilitating peer sharing about effective campaign strategies.

Related Resources:

• 12 Ways to Improve Climate Change Communications
  (November 2019)
• Applying Behavior Change Communications to Climate and Sustainability Work
  (August 2019)
• COVID-Climate Messaging
  (April 2020)

Members’ Game Changer Articles:

• The World’s First Mass Market For Electric Vehicles – The Oslo Case Study
  (City of Oslo, January 2019)
• Three Reasons Why Cities Need To Get In The Sequestration Game And Five Ways To Do It
  (City of Boulder, February 2019)
• Two Approaches To Buildings Decarbonization
  (City of Copenhagen, March 2019)
• Stockholm’s Experience With Reducing GHG Emissions From Transport
  (City of Stockholm, April 2019)
• The Melbourne Renewable Energy Project
  (City of Melbourne, June 2019)
• Rethinking Climate Action In Portland
  (City of Portland, July 2019)
• How The City Of Oslo Manages Carbon Like It Manages Money
  (City of Oslo, September 2019)
• Taking The Power Back: How Hamburg Regained Control Of Its Energy Utility
  (City of Hamburg, October 2019)
• NYC’s Strategy To Dismantle & Replace Fossil Fuel Infrastructure
  (City of New York, February 2020)
• Climate Neutral Roadmap: An Interview With Deputy Mayor Marieke Van Doorninck
  (City of Amsterdam, March 2020)
• Glasgow’s Climate Action Story
  (City of Glasgow, May 2020)